Search Engine Optimization, the real juice
If you are just beginning a new blog or website, it’s going to be difficult to rank high in Google SERPs. All Search Engine Optimization (SEO) efforts, such as back links, meta descriptions and keyword research will not yield much in results in most cases. The reason being, Google treats new websites like banks treat new businesses, “No Respect”. To get ranked faster a domain must be indexed by Google for at least 2 years or more, Please note the key here is indexing by Google, so a website that’s 2 years or older but hasn’t been indexed for at least 2 years or more is just like a new website.
The solution for a new endeavor is to buy an aged domain at auction.godaddy.com. Make sure the domain name is related to your business. If your site is about weight loss, do not purchase a domain name about motorcycles or it will probably end up in Google’s Sandbox and will take too long to rank in the SERPs. So in the weight loss example, you would want an age domain with a name like weightlossthesupereasyway.com or something to that effect.
The Google sandbox is more of a virtual term; it filters search results to decrease the impact of Search Engine Optimization(SEO) techniques, such as link building, keyword stuffing, duplicate content and etc. You see in the old days savvy internet marketers in the know would rank on the first page of Google by using tricks such as link farms, duplicate content on multiple related sites and linking back to the their main site, keyword stuffing and many other Blackhat tricks that no longer work.
Search Engine Optimization and Aged domains
Prior to purchasing an aged domain, you should conduct key word research to get ideas about potential names for the aged domain. So now that we understand the importance of an age domain, here’s how to go about purchasing one. Simply go to Auction.Godaddy.com and search using the advanced search filter, select the “contains” parameter and once you have identified a few potential aged domain names, it time to research the age domain names in the way back machine (http://archive.org/web/web.php) to ensure that the names are 2 years or older and have been indexed by Google at least 2 years or older. Be sure to actually look at web pages to ensure it’s not just a site which was listed as “under construction site” but was never developed or indexed.
Once you have bought your aged domain, it’s time to begin planning for your new website or blog. It’s a fact that 96% of clicks occur on the first page of Google’s search Engine Results pages, this is why Search Engine Optimization, is so, so important. When writing articles, make sure you conduct detailed keyword research. Either use a notebook or an excel spreadsheet to write down keyword ideas, review competitors, competing products and etc.
Search Engine Optimization and Key Words
Long tail keywords are your best bet. For an example, in the weight loss category, don’t just search for the “weight loss” keyword, instead use long tail keywords such as “how to lose weight fast” or “how to lose weights in 30 days”. Your key words must match the content of your website. The keyword tool ids Google’s Key Word Planner, it’s free and it’s best to sign up for an account. The best strategy is to search for a High Search Volume Keyword with Low Competition. Also be sure to review other suggested keywords while using the Google Keyword Planner.
One final point, a keyword that has SERP on page 1 with a monthly page search volume of 800 and low competition is better than a key word with 100,000 monthly searches, but it shows up on page 5 of the SERPs
Acronyms: SERP (Search Engine Results Page), SEO (Search
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